Pinellas County
Florida · FIPS 12103
According to CFPB HMDA 2024 application volume among U.S. counties, Pinellas County ranks #41 of 3,210, and #10 of 67 in Florida.
Mortgage lending activity in Pinellas County, Florida based on lender filings under the Home Mortgage Disclosure Act (HMDA). Data covers all applications received by HMDA-reporting institutions operating in this county during 2024. Why mortgages get denied walks the denial-reason codes that appear in books like this one.
Local mortgage market. Pinellas County, Florida saw 40,355 HMDA-reported mortgage applications in 2024. Lenders originated 18,808 of those loans and denied 8,058, producing a denial rate of 20.0% and an approval (origination) rate of 46.6%. The average loan amount was $315,175 at an average note rate of 7.39%, with applicants self-reporting average annual income of $38K. 679 distinct institutions reported mortgage activity in this county.
Borrower leverage and affordability signal. The loan-to-income ratio averages 8.3x, meaning typical borrowers took on mortgages of about 8.3 times their annual income. That ratio is a rough affordability signal: higher multiples imply tighter monthly budgets and greater exposure to rate or income shocks. See our methodology for how to read the denial rate against a local applicant pool. This page is informational data reporting, not financial, legal, or mortgage advice.
Lender concentration in Pinellas County
In Pinellas County, lead originator United Wholesale Mortgage funded only 9.5% of 18,808 originated loans, below the county fleet's lower tercile (~10.9% top-1 share). The top three reporters together hold 19.1% of the book, so shopping across channels still meets many active filers.
Counties With Similar Application Volume
Nationwide counties nearest to Pinellas County's 40,355 HMDA applications.
Counties With a Similar Average Loan
Nationwide counties nearest to Pinellas County's $315,175 average loan (deduped against volume peers).
Lenders active in Pinellas County
United Wholesale Mortgage funded 1,783 of the 18,808 loans originated in Pinellas County, 9.5% of the county. 679 lenders reported activity here.
| # | Lender | Originated | Market Share |
|---|---|---|---|
| 1 | United Wholesale Mortgage | 1,783 | 9.5% |
| 2 | Rocket Mortgage | 1,274 | 6.8% |
| 3 | Regions Bank | 537 | 2.9% |
| 4 | Crosscountry Mortgage, LLC | 516 | 2.7% |
| 5 | Third Federal Savings and Loan | 476 | 2.5% |
Source: Consumer Financial Protection Bureau (CFPB), Home Mortgage Disclosure Act (HMDA) 2024. County FIPS codes per U.S. Census Bureau standards.
Data from FFIEC / CFPB HMDA Snapshot National Loan-Level Dataset (2024). Provided for informational purposes only; does not constitute financial advice for Pinellas County borrowers.
Read our methodology - how this data is sourced, computed, and verified.
Every figure on PlainLender is rendered directly from CFPB HMDA federal source data, no number is typed in by an editor. This Pinellas County page draws directly on CFPB HMDA federal source data, no figure is typed in by an editor. See our editorial standards & corrections policy, the methodology behind these numbers, or report a data error. Data current as of 2026-08-10. HMDA figures are lender-filed application outcomes for a published reporting year - not creditworthiness scores, rate quotes, Loan Estimates, underwriting decisions, or mortgage advice.