Longview
Metropolitan Statistical Area · MSA Code 30980
Mortgage lending activity in the Longview metro area based on lender filings under the Home Mortgage Disclosure Act (HMDA). Data covers all applications received by HMDA-reporting institutions operating in this geography during 2024.
Metro-area mortgage activity. The Longview Metropolitan Statistical Area (MSA code 30980) recorded 8,995 HMDA-reported mortgage applications in 2024. Lenders originated 4,126 of those and denied others at a rate of 22.4%, for an approval (origination) rate of 45.9%. The average loan amount across the MSA was $197,777 at an average note rate of 7.22%. 20 major lenders are tracked for this metro — EASTMAN CREDIT UNION, United Wholesale Mortgage, GUILD MORTGAGE COMPANY lead by origination volume.
What MSA numbers tell you — and what they don't. Metro area boundaries are defined by the U.S. Office of Management and Budget and typically span multiple counties, so a single Longview denial rate averages across urban core, inner suburbs, and outer commuter communities with very different borrower profiles. Metro denial rates are shaped primarily by applicant mix — credit profile, loan-to-value, debt-to-income, property type — not by a single "local market" stance. A $22.4% denial rate at the MSA level can coexist with widely varying individual-lender denial rates; $197,777 average loan size reflects the MSA's property values and the borrower pool that actually applied, not any single neighborhood.
How to use this page. These are aggregate 2024 HMDA disclosures published by the Consumer Financial Protection Bureau — federal transparency data, not a real-time mortgage rate quote. A metro-level number is useful context but says nothing about what any particular lender will offer a specific borrower; rates, fees, and underwriting vary by lender, product, and file. This page is informational data reporting, not financial, legal, or mortgage advice. Shop at least three lenders, compare Loan Estimates carefully, and consult a licensed mortgage professional before applying. Data reflects the CFPB HMDA 2024 Snapshot National Loan-Level Dataset.
Nearby Lenders in Longview
HMDA-reporting mortgage lenders ranked by loan originations in the Longview metro area (2024). Compare any two side-by-side.
| # | Lender | Originated | Applications | Avg Loan | Market Share |
|---|---|---|---|---|---|
| 1 | EASTMAN CREDIT UNION | 360 | 589 | $192,351 | 8.7% |
| 2 | United Wholesale Mortgage | 255 | 351 | $251,011 | 6.2% |
| 3 | GUILD MORTGAGE COMPANY | 230 | 334 | $211,108 | 5.6% |
| 4 | ROCKET MORTGAGE | 225 | 306 | $221,797 | 5.5% |
| 5 | East Texas Professional C.U. | 171 | 290 | $126,862 | 4.1% |
Understanding This Data
Application Volume
The 8,995 applications recorded here represent every mortgage application reported by lenders with originations in the Longview MSA. This includes home purchase, refinance, and home improvement loans.
Denial Rate Context
A denial rate of 22.4% means approximately 22.4% of all applications filed in this metro were denied. The average loan amount of $197,777 reflects the median property values and borrower profiles in this market.
Frequently Asked Questions
How many mortgage applications were filed in the Longview metro area?
What is the mortgage denial rate in the Longview metro?
What is the average mortgage loan amount in the Longview area?
Who are the largest mortgage lenders in the Longview area?
What is the source of this mortgage lending data?
Mortgage Lending Guides
Source: Consumer Financial Protection Bureau (CFPB), Home Mortgage Disclosure Act (HMDA) 2024. Metropolitan Statistical Areas defined by the U.S. Office of Management and Budget (OMB).
Data from FFIEC / CFPB HMDA Snapshot National Loan-Level Dataset (2024). Provided for informational purposes only; does not constitute financial advice.
Read our methodology — how this data is sourced, computed, and verified.
